My 2018 Annual Review

The year of turning 39.

Cover photo: @jerrysilfwer

Time for my 2018 annuยญal review.

In this blog artยญicle, Iโ€™ll do my best to answer these three quesยญtions: 1This format is inspired by James Clearโ€™s annuยญal reviews.

What went well this year?
What didยญnโ€™t go so well this year?
What am I workยญing toward?

Here we go:

1. What Went Well This Year?

Lost 12 kg and made myself physยญicยญally stronger. Got into a healthy exerยญcise regiยญmen and starยญted losยญing some unneยญcesยญsary weight. What got me starยญted and kept me on track was variยญous pulse trainยญing proยญgrams. For some reasยญon, my body and genยญerยญal mood seem to respond well to physยญicยญal activยญity measยญured not by time or resยญistยญance but by time spent in difยญferยญent pulse zones.

Abandoned ship. I was the first to leave the agency starยญtup I was part of. Now, I donโ€™t blame anyยญone for things not workยญing out, but someยญtimes you realยญise that youโ€™re in a group with difยญferยญent visยญions for the future. I donโ€™t regret givยญing it a go, but Iโ€™m most proud of being able to eject myself soonยญer rather than later. And, the agency itself closed up shop about five months later anyยญway. Live, learnโ€‰โ€”โ€‰and move on.

Videography and phoยญtoยญgraphy. Taking phoยญtos has become a conยญsistยญent part of my lifeโ€‰โ€”โ€‰and I love it. It has helped me reconยญnect with nature, and itโ€™s such a privยญilege to let go of work and focus on being creยญatยญive for creยญativยญityโ€™s sake. Also learnt a lot about video as well, and it would be fun to explore it a bit furยญther as well.

Paternity leave. Since things didยญnโ€™t work out proยญfesยญsionยญally, I made good use of my time by makยญing sure to max out my paternยญity leave this year. Every day I spend qualยญity time with Jack is a momentยญous day, and Iโ€™m almost sad that heโ€™s growยญing and develยญopยญing so fast. Sometimes, I wish that he would stay four years old forever.

2. What Didnโ€™t Go So Well This Year?

Accounting fiasco. Turns out my accountยญing firm has done a less-than-stelยญlar job with my books. This became terยญriยญfyยญingly apparยญent as I decided to change to anothยญer accountยญing firm. We had to undo and recreยญate all the bookยญkeepยญing back to 2014 litยญerยญally. Long story short: Iโ€™ve paid twice as much tax as I legยญally should. So, the good news is that Iโ€™ll get some money back. Still, Iโ€™d rather have those years of stress undone.

The video idea. For 2017, I thought that video proยญducยญtion would be a great busiยญness. Turns out that corยญporยญate video is still nice-to-have rather than need-to-have. Maybe I was too early here?

3. What Am I Working Toward?

I landed a new job in the first half of 2019. So, this one will be tricky since I want to go for a corยญporยญate role withยญin marยญketยญing, comยญmuยญnicยญaยญtions, or PR. This is tricky because everyยญone I know thinks of me as the quintยญesยญsenยญtial agency- or advisor type. I must get back in the game after my paternยญity leave and hustle. 

#365photochallenge. The idea is to push me to post a photo a day on my Instagram account for the whole of 2019 to get betยญter at both phoยญtoยญgraphy and editยญing. Also, Iโ€™m hopยญing that this will push me to get out with my camยญera more often.

Signature - Jerry Silfwer - Doctor Spin

Thank you. Please supยญport my blog by sharยญing artยญicles with othยญer comยญmuยญnicยญaยญtions- and marยญketยญing proยญfesยญsionยญals. Please also conยญsider my PR serยญvices or speakยญing engageยญments.

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1 This format is inspired by James Clearโ€™s annuยญal reviews.
Jerry Silfwer
Jerry Silfwerhttps://doctorspin.net/
Jerry Silfwer, alias Doctor Spin, is an awarded senior adviser specialising in public relations and digital strategy. Currently CEO at Spin Factory and KIX Communication Index. Before that, he worked at Kaufmann, Whispr Group, Springtime PR, and Spotlight PR. Based in Stockholm, Sweden.

The Cover Photo

The cover photo isn't related to public relations obviously; it's just a photo of mine. Think of it as a 'decorative diversion', a subtle reminder that it's good to have hobbies outside work.

The cover photo has

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