Doctor SpinCreativity

Creativity by Jerry Silfwer

Boost your cre­ativ­ity with my expert tips and mind­sets! Explore innov­at­ive tech­niques and unleash your ima­gin­a­tion for a lim­it­less world of ideas. Dive in now!

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The Human Factor - Entering the Age of AI - Keynote Seminar - Spin Factory

All Articles on Creativity

Ideas & Inspiration

Zeno and Stoic Ideas for Public Relations

The Cypriot mer­chant Zeno of Citium is often cred­ited as the founder of Stoicism. Could Zeno’s ideas on Stoicism influ­ence pub­lic rela­tions? I sure think so!
Cognitive Performance

The Online Brain Hypothesis

The online brain hypo­thes­is raises con­cerns about atten­tion spans, but more research is needed to get a clear­er pic­ture of how social media affects our brains.
Cognitive Performance

Attention Spans in the Social Media Age

The myth of shrink­ing atten­tion spans misses the point — it’s not short­er, just more select­ive. However, social media exploits the way our atten­tion works.
Storytelling & Writing

Communications Synonyms (With Explanations)

Communications syn­onyms: Communications (with an ‑s) is often found in pro­fes­sion­al set­tings, such as Communications Department, Corporate Communications, etc.
Milestones & Reviews

My 2023 Annual Review

This is my 2023 annu­al review — and also my last. After ten years of doing these annu­al reviews, I reveal the one thing I’ve learned from set­ting annu­al goals.
Moody Photography

Stockholm Details

Discover ‘Stockholm Details,’ a poem that cap­tures the essence of Stockholm’s unique charm, blend­ing its his­tor­ic beauty with mod­ern urb­an life.
Cognitive Performance

10 Intelligence Types

Are there many intel­li­gence types? Howard Gardner’s the­ory of mul­tiple intel­li­gences intro­duces a hol­ist­ic and diverse under­stand­ing of human capability.
Ideas & Inspiration

Existentialism for PR Advisers

Existentialism is about mak­ing mean­ing in a world that inher­ently lacks it. For PR advisers, exist­en­tial­ism is a potent frame­work for sound PR advice.
Cognitive Performance

Mental Models: Think Better

I find men­tal mod­els use­ful as a PR adviser and in every­day life. These mod­els are inspired by Charlie Munger, Vice Chairman of Berkshire Hathaway.

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