Public Relations Blog.

My name is Jerry. I’m an awar­ded PR adviser who’s been blog­ging before, dur­ing and after it was cool. I write about pub­lic rela­tions, digit­al strategy, and beha­vi­our­al psy­cho­logy in com­mu­nic­a­tions. Welcome!

Learn more about digit­al-first, per­sua­sion, pub­li­city, and man­aging the media.

Where To Find Public Relations Entry-Level Jobs

Where can you find entry-level pub­lic rela­tions jobs? My advice is to not wait around for an oppor­tun­ity to present itself. Reach out and pitch your­self here.

The Golden Rule of Persuasion

Dive into the prin­ciples of the Golden Rule of Persuasion. Harness its poten­tial to estab­lish and main­tain strong rela­tion­ships — and lead with influence.

Public Relations Objectives

What are some typ­ic­al pub­lic rela­tions object­ives? PR pro­fes­sion­als con­trol the nar­rat­ive, mit­ig­ate dam­age, and restore pub­lic con­fid­ence dur­ing a crisis.

Learn More About Public Relations

Explore the world of pub­lics, influ­en­cers, stake­hold­ers, and media logic.

Public Relations Meaning (What Is PR?)

Explore pub­lic rela­tions mean­ing, defin­i­tion, and types: PR is the use of com­mu­nic­a­tion to devel­op rela­tion­ships with stake­hold­ers, influ­en­cers, and publics.

The Publics in Public Relations

Discover the import­ance of under­stand­ing pub­lics in pub­lic rela­tions. Learn how to effect­ively engage and com­mu­nic­ate with diverse audi­ences for PR campaigns.

The Stakeholders in Public Relations

Stakeholders are a cent­ral part of pub­lic rela­tions. The PR func­tion must find a bal­ance in devel­op­ing and man­aging their vari­ous inform­a­tion needs.

The Influencers in Public Relations

How do you cat­egor­ise influ­en­cers in pub­lic rela­tions? A stand­ard­ised ter­min­o­logy is now emer­ging. Learn the mod­el’s strengths and weaknesses.

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