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Digital PR

Here you’ll find insight­ful art­icles on digit­al PR strategies, influ­en­cers, social media mon­it­or­ing, algorithms etc. Learn more on Doctor Spin’s PR blog today.

Most Popular in Category:

Radio Tower
Influencers & Audiences

The Four Types of Influencer Marketing and Influencer Relations

Content Explosion - Doctor Spin - The PR Blog
AI & PR

AI & PR: Beware the Artificial Content Explosion

PR Case Study - The Red Bull Community - Doctor Spin - The PR Blog
Influencers & Audiences

PR Case Study: The Red Bull Community

Facebook Like Button - Doctor Spin - The PR Blog
Digital-First Strategy

PR Case Study: The Facebook Like Button

AI Can Break Capitalism - Doctor Spin - The PR Blog
AI & PR

How AI Will Destroy Capitalism

Solarpunk - Doctor Spin - The PR Blog
Online Subcultures

Looking for a Brighter Future? Solarpunk is the Answer

The Reykjavik Press Release - Doctor Spin - The PR Blog
AI & PR

The Reykjavik Press Release — ChatGPT

The Deep Content PR Strategy - Doctor Spin - The PR Blog
Content & Inbound

The Deep Content PR Strategy: Win By Going Deeper

Cloudy Sunset Over Bridge
Online Subcultures

DayZ for Days

For Content - Doctor Spin
Content & Inbound

“For Content!”

TikToks Algorithm - Doctor Spin
Monitoring, Algorithms & SEO

What You Need to Know About TikTok’s Algorithm

The Silent Switch
Monitoring, Algorithms & SEO

The Silent Switch — How Algorithms Have Changed

Content is Not Marketing - Doctor Spin - The PR Blog
Content & Inbound

Content is Not Marketing — It’s Communications

Blogging before, during, and after it was cool
Content & Inbound

I Was Blogging Before, During, and Long After It Was Cool

Sunrise over a Swedish lake - PR Beyond AI - We Must Replace Ourselves
AI & PR

PR Beyond AI: A New Profession Emerging From the Rubble

Social media algorithms
Monitoring, Algorithms & SEO

Social Media Algorithms and How They Rule Our Lives

Evergreen Content - Doctor Spin - The PR Blog
Content & Inbound

The Evergreen Content PR Strategy: Forever Is a Long Time

Social Media Myths - Doctor Spin - The PR Blog
Social Media Management

5 Social Media Myths in Corporate Communications

Fog on the Road
Influencers & Audiences

No Brand Community for You

Level 5 Content—Go Big or Go Home
Content & Inbound

Level 5 Content: Go Big or Go Home

Influencer marketing
Influencers & Audiences

Influencer Marketing is A‑Changing

Woke Capitalism is a PR Problem
Online Subcultures

Cancel Culture is a Serious PR Problem

Say Hello To My Replika AI
Digital PR

Say Hello To My Replika AI

How Content Themes Works—And Why You Should Use Them
Content & Inbound

The Content Themes PR Strategy: Focused Birds Gets Worms

Lisah Silfwer Taking Photo of the Camera
Influencers & Audiences

The Influencers in Public Relations

Anthill
Digital-First Strategy

The Online Basecamp

The AI Singularity Problem
AI & PR

The Singularity Problem

The Internet of Brains—Time to Join the Hivemind
AI & PR

Enter the Hivemind

Why AI Won't Replace Your PR Department Anytime Soon
AI & PR

Why AI Won’t Replace Your PR Department Anytime Soon

How Ghost Followers Destroy Your Social Accounts
Social Media Management

How Ghost Followers Destroy Your Social Accounts

Grafitti Heart
Content & Inbound

Mediocrity is Slowly Killing Your Corporate Content

Critical Mass in Social Media—How Many Followers Do You Need?
Social Media Management

Critical Mass: How Many Social Media Followers Do You Need?

The Selfie Generation
Online Subcultures

The Selfie Generation: An Epidemic of Online Narcissism

The Digital-First Politician - Doctor Spin - The PR Blog
Digital-First Strategy

The Digital-First Politician: 14 Principles To Live By

Inbound Marketing as a Slight Edge
Monitoring, Algorithms & SEO

SEO is the Slight Edge in PR

How To Build a Viral Loop
Social Media Management

How To Build a Viral Loop (Using Mathematics)

This is a picture of a window in Old Town, Stockholm.
Online Subcultures

FOMO & Digital Trends: You Don’t Have To Catch Them All

The Follower Contract
Influencers & Audiences

The Follower Contract

Single rose hip - Digital PR is All About Small Numbers
Monitoring, Algorithms & SEO

In Digital PR, Small Numbers Make the Biggest Impact

Delicate Spring Flowers
Content & Inbound

Content Skyscrapers: The Core Tactic of Inbound-First

Breeding a Generation of Social Media Fakers
Online Subcultures

Social Media Fakers — Oh, They Seem So Perfect Online

Beware of Conversion Cannibalism
Content & Inbound

Beware of Conversion Cannibalism

Community Manager - Doctor Spin
Social Media Management

A Community Manager’s Job Description

I Created a Free 28 Day Email Course and Here's What Happened
Content & Inbound

I Created a Free 28 Day Email Course and This Happened

Facebook Zero—Your First Fix Was Free
Social Media Management

Facebook Zero: Your First Fix Was Free

News anchor Lisah Silfwer taking photos on the beach - Inbound Marketing Paradigm
Content & Inbound

The Inbound First PR Strategy: The Beauty From Within

Iceberg Publishing—The Cool Way to Grow Traffic and Conversions
Digital-First Strategy

Iceberg Publishing: The Cool Way to Grow Traffic and Conversions

OPA (Other People's Audiences)—The Piggybacking PR Strategy
Influencers & Audiences

OPA (Other People’s Audiences)

Glowing sun behind clouds - My Content Marketing Experiment
Content & Inbound

My Content Marketing Experiment (That Failed Miserably)

How To Write a Blogger Outreach Email (Including Two Scripts)
Influencers & Audiences

How To Write a Blogger Outreach Email (Including Two Scripts)

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