I know how I want my online news served.
However, it’s not up to me to serve online news on a platform where I wouldn’t mind paying for news.
Let me show you what I mean:
If I’m Donating My Attention
When it comes to paying for donating my attention, I do have specific standards. I will pay for online news — if I get something in return.
If a news platform expects me to hand over my money and attention in exchange for a sub-par experience, then they need to revisit their strategy.
The news organisation produce news, and in return, they get my attention to monetise. This is not a fair deal; attention is perhaps the most valuable commodity today. Therefore, I’m disappointed when news outlets try to charge me twice.
They can charge me. Or they can show me ads. Never both.
News Behind Paywalls
A paywall is a way for online news platforms to stop me from donating my attention, which is fine, but there is no shortage of alternative news sources for consumers to choose from today.
So, if a news outlet wants to take my money, I will not want to see any ads. But it doesn’t stop there, unfortunately.
My standards make it virtually impossible to find a relevant news outlet willing to deliver news to me in a fashion that will cater to my specific needs. Am I simply unreasonable?
I’ll let you be the judge.
My Requirements for Online News
To pay for a news site membership, these are my requirements:
Now, I don’t think I’m being unreasonable.
Or am I?
There has to be a plausible explanation as to why there’s not a single news outlet ready to take my money in exchange for the service I want.
Perhaps news publishers haven’t understood the power of earning a solid base of co-creating superusers.