Doctor SpinThe PR BlogCorporate CommunicationsThe Ritual of Giving Instructions

The Ritual of Giving Instructions

A simple hack for communicative leaders.

Cover photo: @jerrysilfwer

tl:dr;
You can reduce your team's cognitive strain by demonstratively pausing and clarifying that a new phaseโ€”the instruction phaseโ€”has begun.

Giving instrucยญtions should be conยญsidered a ritual.

Communicative leadยญerยญship is about being delibยญerยญate in every interยญacยญtion. A small, often overยญlooked aspect of this is how instrucยญtions are given. 

A straightยญforยญward and pracยญticยญal leadยญerยญship hack is to treat givยญing instrucยญtions as a disยญtinct rituยญalโ€‰โ€”โ€‰sepยญarยญate from the informยญal or probยญlem-solvยญing conยญverยญsaยญtions that might preยญcede it.

Here we go:

The Ritual of Giving Instructions

If youโ€™re chatยญting casยญuยญally by the cofยญfee machine and sudยญdenly start issuยญing instrucยญtions left and right, it can creยญate tenยญsion and uncerยญtainty. The envirยญonยญment shifts abruptly, and people may become anxious as they menยญtally shift gears without warning. 

Key takeaway: Strive to sepยญarยญate difยญferยญent types of interยญacยญtions (feedยญback, praise, orders/โ€‹instructions, rewards, etc.) to preยญvent conยญfuยญsion and anxiยญety withยญin your team. 1Silfwer, J. (2023, December 30). Split Sessions: Recognition, Rewards, and Feedback. Doctor Spin | The PR Blog. https://โ€‹docโ€‹torโ€‹spinโ€‹.net/โ€‹sโ€‹pโ€‹lโ€‹iโ€‹tโ€‹-โ€‹sโ€‹eโ€‹sโ€‹sโ€‹iโ€‹oโ€‹ns/

By conยญsciously disยญtinยญguishยญing when to give actionยญable instrucยญtions, you mark a clear boundยญary, allowยญing your team to feel more secure and focused.

Psychological research backs up the importยญance of conยญtext-switchยญing and strucยญtured comยญmuยญnicยญaยญtion. According to Kahneman and Tversky (1979), abrupt shifts in cogยญnitยญive conยญtext can lead to increased stress and cogยญnitยญive load, which, in turn, impairs decision-makยญing and the abilยญity to absorb informยญaยญtion effectยญively. 2Kahneman, D., & Tversky, A. (1979). Prospect theยญory: An anaยญlysยญis of decision under risk. Econometrica, 47(2), 263โ€‰โ€“โ€‰291. https://โ€‹doiโ€‹.org/โ€‹1โ€‹0โ€‹.โ€‹2โ€‹3โ€‹0โ€‹7โ€‹/โ€‹1โ€‹9โ€‹1โ€‹4โ€‹185

By rituยญalยญizยญing the givยญing of instrucยญtionsโ€‰โ€”โ€‰for instance, by pausยญing to claยญriยญfy the end of brainยญstormยญing and the start of action itemsโ€‰โ€”โ€‰you provide a menยญtal strucยญture that supยญports psyยญchoยญloยญgicยญal safety. Your team knows when to share freely and when to focus on executยญing a plan. 

Moreover, Edmondson (1999) describes the concept of โ€œpsyยญchoยญloยญgicยญal safetyโ€ as funยญdaยญmentยญal for team effectยญiveยญness. If team memยญbers feel psyยญchoยญloยญgicยญally safe, they are more willยญing to take risks and conยญtribยญute openly. 3Edmondson, A. (1999). Psychological safety and learnยญing behaยญviยญor in work teams. Administrative Science Quarterly, 44(2), 350โ€‰โ€“โ€‰383. https://โ€‹doiโ€‹.org/โ€‹1โ€‹0โ€‹.โ€‹2โ€‹3โ€‹0โ€‹7โ€‹/โ€‹2โ€‹6โ€‹6โ€‹6โ€‹999

Key takeaway: Reduce your teamโ€™s cogยญnitยญive strain by demonยญstratยญively pausยญing and claยญriยญfyยญing that a new phaseโ€‰โ€”โ€‰โ€œthe instrucยญtion phaseโ€โ€‰โ€”โ€‰has begun.

To apply this in pracยญtice, conยญsider how you conยญclude a meetยญing focused on disยญcusยญsion. At the point where you transยญition from probยญlem-solvยญing to action steps, estabยญlish a rituยญal. It could be as simple as pausยญing and sayยญing, โ€œOkay, letโ€™s ensure we all know our next steps.โ€ This small gesยญture sigยญnals a shift, allowยญing your team to menยญtally adjust, absorb instrucยญtions effectยญively, and feel less ambushed by sudยญden task delegation.

Your Leadership, Your Ritual Style

The rituยญal doesnโ€™t have to be complicated: 

Your rituยญal can be a change in tone, a brief pause, or even a verbal cue, like, โ€œTime to decide what to do next.โ€ The idea is to give your team a moment to recalยญibยญrate. This builds clarยญity and focus, allowยญing everyยญone to underยญstand when itโ€™s time to shift from diaยญlogue to dirยญecยญted action.

Creating a rituยญal around givยญing instrucยญtions is more than effiยญciencyโ€‰โ€”โ€‰itโ€™s about creยญatยญing an envirยญonยญment where your team can thrive without the anxiยญety of unexยญpecยญted shifts. 4Silfwer, J. (2023, December 30). Split Sessions: Recognition, Rewards, and Feedback. Doctor Spin | The PR Blog. https://โ€‹docโ€‹torโ€‹spinโ€‹.net/โ€‹sโ€‹pโ€‹lโ€‹iโ€‹tโ€‹-โ€‹sโ€‹eโ€‹sโ€‹sโ€‹iโ€‹oโ€‹ns/

By intenยญtionยญally sepยญarยญatยญing difยญferยญent kinds of comยญmuยญnicยญaยญtion, you provide a sense of safety and strucยญture, allowยญing your team to know when itโ€™s time to disยญcuss freely and when itโ€™s time to take action.

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Annotations
Annotations
1 Silfwer, J. (2023, December 30). Split Sessions: Recognition, Rewards, and Feedback. Doctor Spin | The PR Blog. https://โ€‹docโ€‹torโ€‹spinโ€‹.net/โ€‹sโ€‹pโ€‹lโ€‹iโ€‹tโ€‹-โ€‹sโ€‹eโ€‹sโ€‹sโ€‹iโ€‹oโ€‹ns/
2 Kahneman, D., & Tversky, A. (1979). Prospect theยญory: An anaยญlysยญis of decision under risk. Econometrica, 47(2), 263โ€‰โ€“โ€‰291. https://โ€‹doiโ€‹.org/โ€‹1โ€‹0โ€‹.โ€‹2โ€‹3โ€‹0โ€‹7โ€‹/โ€‹1โ€‹9โ€‹1โ€‹4โ€‹185
3 Edmondson, A. (1999). Psychological safety and learnยญing behaยญviยญor in work teams. Administrative Science Quarterly, 44(2), 350โ€‰โ€“โ€‰383. https://โ€‹doiโ€‹.org/โ€‹1โ€‹0โ€‹.โ€‹2โ€‹3โ€‹0โ€‹7โ€‹/โ€‹2โ€‹6โ€‹6โ€‹6โ€‹999
4 Silfwer, J. (2023, December 30). Split Sessions: Recognition, Rewards, and Feedback. Doctor Spin | The PR Blog. https://โ€‹docโ€‹torโ€‹spinโ€‹.net/โ€‹sโ€‹pโ€‹lโ€‹iโ€‹tโ€‹-โ€‹sโ€‹eโ€‹sโ€‹sโ€‹iโ€‹oโ€‹ns/
Jerry Silfwer
Jerry Silfwerhttps://doctorspin.net/
Jerry Silfwer, alias Doctor Spin, is an awarded senior adviser specialising in public relations and digital strategy. Currently CEO at Spin Factory and KIX Communication Index. Before that, he worked at Kaufmann, Whispr Group, Springtime PR, and Spotlight PR. Based in Stockholm, Sweden.

The Cover Photo

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The cover photo has

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