Facebook Instagram Linkedin Twitter
PR Courses
The Public Relations BlogPublic Relations

Public Relationsby jerry silfwer

Public rela­tions (PR) is the stra­tegic use of com­mu­nic­a­tion to devel­op and main­tain rela­tion­ships with stake­hold­ers, influ­en­cers, and pub­lics.

Advertisment
Marketing PR

How To Use Personas in PR

0
We can use per­so­nas in PR, too. Using per­so­nas is com­mon­place in mar­ket­ing, but with a few tweaks, PR per­so­nas can be a use­ful tool for tail­or­ing messages.
Corporate Communications

The 1‑Page PR Strategy

0
The “1‑Page PR Strategy” aligns with Richard Rumelt’s advocacy for clar­ity and con­cise­ness in stra­tegic plan­ning. It’s all about strengths versus weaknesses.
Corporate Communications

The Magical PR Strategy Question

0
In PR, the battle for atten­tion is fierce. The Magical PR Strategy Question high­lights the need for clear dif­fer­en­ti­ation to gain that neces­sary edge.
Internal Communications

Split Sessions: Recognition, Rewards, and Feedback

0
The Split Sessions Framework under­scores the import­ance of sep­ar­at­ing recog­ni­tion (praise), rewards, and feed­back in com­mu­nic­at­ive leadership. 
Internal Communications

Parkinson’s Law & The Law of Triviality (Bike Shed Effect)

0
Parkinson’s law and the Law of Triviality (Bike Shed Effect) argues that we allow tasks to fill up their allot­ted time and give trivi­al issues too much weight.
Internal Communications

The Intranet: The Unsung Hero Amongst PR Channels

0
The intranet is the cent­ral nervous sys­tem of an organ­isa­tion. But in digit­al PR, the humble intranet remains an essen­tial organ­isa­tion­al platform. 
Internal Communications

The Pitfalls of Groupthink: Decision-Making in Organisations

0
Groupthink is a psy­cho­lo­gic­al phe­nomen­on where the desire for har­mony and con­form­ity with­in a group leads to dys­func­tion­al decision-mak­ing outcomes.
Industry PR (B2B)

The Thought Leadership PR Strategy: Rule Your Domain

0
Thought lead­er­ship might be the right PR strategy for you. In this blog post, I’ll explore the prin­ciples of thought lead­er­ship as a PR strategy.
The PR Profession

Edward Bernays — The Father of PR

0
Edward Bernays (1891 – 1995) is con­sidered the fath­er of pub­lic rela­tions. His uncle was Sigmund Freud, and Bernays, too, was inter­ested in psychology.
- Advertisement -

Subscribe to Spin Control — it’s 100% free!

What will you get?

> Get expert PR com­ment­ary on cur­rent events.
> Get action­able sub­scriber-only PR content.
> Get my per­son­al PR slides for Keynote and PowerPoint.
> Get dis­counts on upcom­ing PR courses.

Subscribe to Spin Control today by click­ing SUBMIT and get your first send-out instantly.


🔒 Your email address will be treated with the utmost respect and nev­er shared.

Doctor Spin | The PR Blog
The PR Blog
Contact: jerry@doctorspin.net
Facebook Instagram Linkedin Twitter
Web and design by Doctor Spin