The News Business by Jerry Silfwer

The digit­al trans­form­a­tion is break­ing the news. But it has to break the news for journ­al­ism to sur­vive in the digit­al media landscape.

It makes sense for journ­al­ism to be lean­ing towards the left. But long-term, woke journ­al­ism isn’t doing journ­al­ism — or the polit­ic­al far-left — any favours.

A Swedish com­pany is offer­ing a pay-to-play func­tion­al­ity that allows brands to unlock pay­walled art­icles to increase vis­ib­il­ity for pos­it­ive mentions.

This art­icle will demon­strate just how much a news pub­lish­er has to offer to con­vert news junkies — without resort­ing to hid­ing news journ­al­ism behind paywalls.

The bystand­er effect nev­er was — but is real any­way. The New York Times mis­re­por­ted the Kitty Genovese case, but the psy­cho­lo­gic­al effect still seems to exist.

You seem to think that PR pros only care about pub­li­city, but we don’t. We have, how­ever, begun see­ing oth­er people.

Public rela­tions vs journ­al­ism: Both are two closely related dis­cip­lines — yet they are still far apart. What‘s are the dif­fer­ences between PR and journalism?