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Digital Transformationby jerry silfwer

Read insight­ful art­icles and find tips on digit­al trans­form­a­tion in pub­lic rela­tions. Explore AI, social media mon­it­or­ing, algorithms, SEO and much more.

Digital Transformation

SEO is the Slight Edge in PR

Finishing second in inbound mar­ket­ing is long-term expens­ive. Harness your slight edge and make 100% sure you come out on top.
Digital Transformation

How To Build a Viral Loop (Using Mathematics)

Learn how to design a vir­al loop for your busi­ness with vir­al math. Calculate your way to suc­cess and cre­ate a vir­al sensation.
Digital Transformation

In Digital PR, Small Numbers Make the Biggest Impact

We should­n’t fear small num­bers. We should instead embrace them. They will help you suc­ceed with inbound mar­ket­ing in a world obsessed with big numbers.
Digital Transformation

Dark Social: The Online Interaction We Can’t See

Enter dark social — Alexis Madrigal, the seni­or edit­or at The Atlantic, might have coined a new buzzword amongst social media mar­ket­ing professionals.

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