Platitude Sickness

Corporate Cringe

Unlike many creative professions, corporate communications have phased out the importance of having great taste. It's corporate cringe.

The Platitude Sickness — The Trash of Corporate Speak

How can you avoid becoming a lazy corporate communication professional with a serious case of the platitude sickness?

All Those Lousy Press Releases (Killing Us Softly)

The annoying corporate habit of mindlessly promoting lousy press releases with unclear call-to-actions. Just stop, please.

Dear Journalist,

You seem to think that PR pros only care about publicity, but we don't. We have, however, begun seeing other people.