Crisis Management
Corporate Cringe
Unlike many creative professions, corporate communications have phased out the importance of having great taste. It’s corporate cringe.
Why I Hate Bell Pottinger’s Dreadful Non-Apology
The reputation management agency Bell Pottinger issues an apology that isn’t a real apology. And I hate every word of it.
How to Deal with Online Trolls
Here’s how to deal with online trolls who are messing around with your company, whether in social media, comment sections, or forums.
PR Checklist for the Covid-19 Pandemic
Businesses are notoriously known for exaggerating positive news and to downplay negative news. In times of Covid-19, this is not a good strategy.
The Old Founder Who Allowed the Media to Destroy Him
I met an old founder who allowed the media to destroy him. Not all those portrayed as devils are evil. And not all those portrayed as saints are good.