Creative Thinking

Survivorship Bias — Abraham Wald and the WWII Airplanes

Don't let the success of others dictate your strategy. Survivorship bias is a common fallacy; at times it's better to study those who failed.

Iceberg Publishing — The Cool Way to Grow Traffic and Conversions

Iceberg Publishing is where brands focus less on one single front page and instead strive to construct a website of "a thousand front pages."

The Creativity Project: The Habit of Image Streaming

I used to hate brainstorming sessions, so I studied how creativity works in the brain and developed a process based on physical feedback to improve.

Just 17 Cool Brand Tweets

A collection of cool brand tweets. Maybe it's time for your brand to go outside of your Twitter comfort zone, too?

Why we should teach kids how to code

All schools should teach kids how to code; code is the universal global language that allows anyone to convey new ideas across borders.