Doctor SpinCreativityLife DesignA New Website for Spin Factory

A New Website for Spin Factory

A secondary WordPress site in Swedish.

I built a new website for Spin Factory, my freelance agency.

As a freelance consultant with a blog, it’s easy to neglect the “business website.” I keep them separated to rank in English for Doctor Spin and Swedish for Spin Factory.

One could argue that I don’t need a secondary WordPress site, but I have the domain for my business email, and some clients prefer Swedish.

So, building a new website for Spin Factory became a mini-project.

Spin Factory
Spin Factory’s new website.

I wanted Spin Factory to share the visual look-and-feel with Doctor Spin. My freelance business only takes up 50% of my time (the other 50% is dedicated to the startup KIX Communication Index), so I think a simple site like this will do a good enough job acquiring the necessary PR leads.

The website took me about 10 hours over a weekend, mainly because I could build the site on top of the same framework as this blog.

Cover photo by Jerry Silfwer (Prints/Instagram)


Jerry Silfwer
Jerry Silfwer
Jerry Silfwer, aka Doctor Spin, is an awarded senior adviser specialising in public relations and digital strategy. Currently CEO at KIX Index and Spin Factory. Before that, he worked at Kaufmann, Whispr Group, Springtime PR, and Spotlight PR. Based in Stockholm, Sweden.
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